:root{
  --bg:#11110F;
  --bg-alt:#191916;
  --surface-light:#F1EEE7;
  --ink:#F2EFE8;
  --ink-dark:#171714;
  --muted:#99978F;
  --accent:#B69A68;
  --line:#32312C;
  --max:1180px;
  /* legacy aliases kept so component rules below read clearly */
  --paper:var(--bg);
  --paper-alt:var(--bg-alt);
  --white:var(--bg-alt);
}
/* This is a single, deliberately dark editorial brand — not a light/dark
   toggle. Both blocks below intentionally repeat the same values so the
   page never breaks if a viewer forces a different system theme. */
@media (prefers-color-scheme: dark){ :root:not([data-theme="light"]){ } }
:root[data-theme="dark"]{ }
*{box-sizing:border-box;}
html{scroll-behavior:smooth;}
body{
  margin:0;
  background:var(--bg);
  color:var(--ink);
  font-family:'Inter',system-ui,sans-serif;
  font-size:17px;
  line-height:1.6;
  -webkit-font-smoothing:antialiased;
}
h1,h2,h3,.disp{
  font-family:'Fraunces',serif;
  font-weight:600;
  letter-spacing:-0.01em;
  margin:0;
}
img{max-width:100%;display:block;}
a{color:inherit;}
.wrap{max-width:var(--max);margin:0 auto;padding:0 28px;}
section{position:relative;}
::selection{background:var(--accent);color:var(--ink-dark);}
a:focus-visible, button:focus-visible{outline:1px solid var(--accent); outline-offset:3px;}

/* ---------- section eyebrow (used everywhere, sparingly) ---------- */
.eyebrow{
  display:flex; align-items:center; gap:12px; flex-wrap:wrap;
  font-size:12.5px; letter-spacing:0.18em; text-transform:uppercase;
  color:var(--accent); font-weight:600; margin-bottom:22px;
}
.eyebrow::before{ content:""; width:22px; height:1px; background:var(--accent); display:inline-block; }

/* ---------- nav ---------- */
.nav{
  position:sticky; top:0; z-index:40;
  background:color-mix(in srgb, var(--bg) 80%, transparent);
  backdrop-filter:blur(12px);
  border-bottom:1px solid var(--line);
}
.nav-grid{ display:grid; grid-template-columns:1fr auto 1fr; align-items:center; height:68px; column-gap:20px; }
.brand{
  font-family:'Inter',sans-serif; font-weight:600; font-size:13px;
  letter-spacing:0.14em; text-transform:uppercase; color:var(--ink);
  display:flex; align-items:center; gap:8px; justify-self:start;
}
.brand .slash{ color:var(--accent); }
.brand .day-one{ font-family:'Fraunces',serif; font-style:italic; font-weight:500; letter-spacing:0; text-transform:none; font-size:15px; color:var(--accent); }
.navlinks{ display:flex; gap:34px; font-size:13px; letter-spacing:0.06em; text-transform:uppercase; justify-self:center; }
.navlinks a{ text-decoration:none; color:var(--muted); transition:color .15s; }
.navlinks a:hover{ color:var(--ink); }
.navcta{
  font-size:12.5px; font-weight:600; letter-spacing:0.06em; text-transform:uppercase;
  color:var(--ink); text-decoration:none; white-space:nowrap;
  display:inline-flex; align-items:center; gap:8px;
}
.nav-right{ display:flex; align-items:center; justify-self:end; }
.navcta:hover{ color:var(--accent); }
.navcta .arrow{ transition:transform .2s; }
.navcta:hover .arrow{ transform:translateX(3px); }
.langswitch{ display:flex; align-items:center; gap:6px; margin-left:28px; font-size:12px; letter-spacing:0.06em; }
.langswitch button{
  background:none; border:none; cursor:pointer; padding:2px 3px;
  font-family:'Inter',sans-serif; font-size:12px; font-weight:600; letter-spacing:0.06em;
  color:var(--muted); text-transform:uppercase;
}
.langswitch button.active{ color:var(--accent); }
.langswitch .sep{ color:var(--line); }
@media (max-width:820px){ .navlinks{display:none;} .nav-grid{ grid-template-columns:1fr auto; } .langswitch{ margin-left:16px; } }

/* ---------- buttons ---------- */
.btn{
  display:inline-flex; align-items:center; justify-content:center; gap:9px;
  padding:11.5px 27px; border-radius:1px; font-weight:600; font-size:12.5px;
  text-decoration:none; cursor:pointer; border:1px solid transparent;
  font-family:'Inter',sans-serif; letter-spacing:0.09em; text-transform:uppercase;
  transition:box-shadow .2s, transform .2s, background .2s, border-color .2s;
}
.btn-primary{ background:var(--surface-light); color:var(--ink-dark); }
.btn-primary:hover{ box-shadow:0 0 0 1px var(--accent); }
.btn-primary .arrow{ transition:transform .2s; }
.btn-primary:hover .arrow{ transform:translateX(3px); }
.btn-dark{ background:transparent; color:var(--ink); border-color:var(--line); }
.btn-dark:hover{ border-color:var(--accent); color:var(--accent); }
.btn-outline{ background:transparent; color:var(--ink); border-color:var(--line); }
.btn-outline:hover{ border-color:var(--accent); color:var(--accent); }
.btn-ghost{ background:none;border:none;color:var(--muted);font-size:15px;text-decoration:underline;text-underline-offset:4px;cursor:pointer;padding:16px 4px;}

/* ---------- hero ---------- */
.hero{ min-height:90vh; display:flex; align-items:center; padding:140px 0 90px; background:var(--bg); }
.hero-inner{ text-align:center; max-width:880px; margin:0 auto; }
.hero-inner .eyebrow{ justify-content:center; margin-bottom:64px; }
.hero-inner .eyebrow::before, .hero-inner .eyebrow::after{ content:""; width:22px; height:1px; background:var(--accent); display:inline-block; }
.hero-headline{ margin-bottom:52px; }
.hero-headline .l1{
  display:block; font-family:'Inter',sans-serif; font-weight:900; text-transform:uppercase;
  font-size:clamp(32px,5.6vw,66px); letter-spacing:-0.01em; line-height:1.08; color:var(--ink);
}
.hero-headline .l2{
  display:block; font-family:'Fraunces',serif; font-weight:500; font-style:italic;
  font-size:clamp(30px,5vw,60px); color:var(--accent); margin-top:10px; line-height:1.15;
}
.hero-sublines{ margin-bottom:60px; }
.hero-sublines p{ margin:0; font-size:18px; color:var(--muted); line-height:1.8; }
.hero-sublines b{ color:var(--ink); font-weight:600; }
@media (max-width:640px){ .hero{ padding:110px 0 70px; } .hero-sublines p{ font-size:16px; } .hero-inner .eyebrow{ font-size:10.5px; letter-spacing:0.1em; } .hero-inner .eyebrow::before, .hero-inner .eyebrow::after{ width:12px; } }
@media (max-width:480px){
  .nav-grid{ column-gap:8px; }
  .navcta{ font-size:11px; gap:5px; }
  .langswitch{ margin-left:8px; font-size:11px; }
  .brand{ font-size:10.5px; }
}

/* ---------- product showcase (quiet beat right after hero) ---------- */
.showcase{ padding:20px 0 130px; background:var(--bg); text-align:center; }
.showcase-img{ max-width:400px; margin:0 auto; box-shadow:0 70px 110px -50px rgba(0,0,0,.9); border:1px solid var(--line); }
.showcase-cap{ margin-top:30px; font-size:12.5px; letter-spacing:0.14em; text-transform:uppercase; color:var(--muted); }

/* ---------- generic section paddings ---------- */
.sec{ padding:100px 0; border-top:1px solid var(--line); }
.sec-alt{ background:var(--bg-alt); }
.sec h2{ font-size:33px; line-height:1.25; max-width:22ch; font-weight:500; }
.sec .sec-head{ margin-bottom:48px; }
.sec .sec-head p{ color:var(--muted); font-size:17px; max-width:56ch; margin-top:16px; }
.label-row{ font-size:13.5px; color:var(--muted); margin-bottom:10px; }

/* ---------- what-is ---------- */
.statement{ font-family:'Fraunces',serif; font-weight:500; font-size:29px; line-height:1.45; max-width:26ch; }
.statement em{ font-style:italic; color:var(--accent); }
.what-grid{ display:grid; grid-template-columns:1.1fr 0.9fr; gap:60px; align-items:start; }
.what-grid p{ color:var(--muted); font-size:17px; margin:0 0 16px; }
@media (max-width:860px){ .what-grid{ grid-template-columns:1fr; gap:28px; } .statement{font-size:24px;} }

/* ---------- who ---------- */
.who-list{ display:grid; gap:0; border-top:1px solid var(--line); }
.who-item{ display:grid; grid-template-columns:56px 1fr; gap:20px; padding:28px 0; border-bottom:1px solid var(--line); }
.who-item .n{ font-family:'Fraunces',serif; font-style:italic; font-weight:500; color:var(--accent); font-size:20px; }
.who-item p{ margin:0; font-size:18px; max-width:64ch; color:var(--ink); }

/* ---------- inside spec sheet ---------- */
.spec{ border-top:1px solid var(--line); }
.spec-row{ display:grid; grid-template-columns:280px 1fr; gap:30px; padding:26px 0; border-bottom:1px solid var(--line); }
.spec-row .k{ font-family:'Fraunces',serif; font-weight:500; font-size:18px; }
.spec-row .v{ color:var(--muted); font-size:16.5px; }
@media (max-width:700px){ .spec-row{ grid-template-columns:1fr; gap:6px; } }

/* ---------- previews ---------- */
.preview-strip{ display:grid; grid-template-columns:repeat(4,1fr); gap:22px; }
.preview-card img{ border-radius:2px; border:1px solid var(--line); box-shadow:0 24px 44px -26px rgba(0,0,0,.85); }
.preview-card .cap{ margin-top:16px; font-size:13.5px; color:var(--muted); }
.preview-card .cap b{ color:var(--accent); display:block; font-family:'Fraunces',serif; font-weight:500; font-size:15px; margin-bottom:3px;}
@media (max-width:960px){ .preview-strip{ grid-template-columns:repeat(2,1fr); } }
@media (max-width:560px){ .preview-strip{ grid-template-columns:1fr; max-width:340px; margin:0 auto;} }

/* ---------- timeline ---------- */
.timeline{ display:grid; grid-template-columns:repeat(4,1fr); gap:0; position:relative; margin-top:24px;}
.timeline::before{ content:""; position:absolute; top:11px; left:0; right:0; height:1px; background:var(--line); }
.tl-item{ position:relative; padding-top:38px; padding-right:24px; }
.tl-item .dot{ position:absolute; top:6px; left:0; width:11px;height:11px;border-radius:50%; background:var(--bg); border:1.5px solid var(--accent); }
.tl-item .when{ font-family:'Inter',sans-serif; font-weight:600; text-transform:uppercase; letter-spacing:0.08em; font-size:11.5px; color:var(--accent); margin-bottom:10px; display:block;}
.tl-item h3{ font-size:19px; margin-bottom:8px; font-weight:500; }
.tl-item p{ color:var(--muted); font-size:15.5px; margin:0; }
@media (max-width:860px){
  .timeline{ grid-template-columns:1fr; gap:30px; }
  .timeline::before{ top:0; bottom:0; left:5px; right:auto; width:1px; height:auto; }
  .tl-item{ padding-top:0; padding-left:34px; }
  .tl-item .dot{ top:3px; left:0; }
}

/* ---------- why fail ---------- */
.contrast{ display:grid; grid-template-columns:1fr 1fr; gap:1px; background:var(--line); border:1px solid var(--line); }
.contrast .col{ padding:40px; background:var(--bg); }
.contrast .col-label{ font-size:12.5px; margin-bottom:24px; font-weight:600; text-transform:uppercase; letter-spacing:0.1em; color:var(--muted); display:flex; align-items:center; gap:10px; }
.contrast .col.good .col-label{ color:var(--accent); }
.contrast .col-label .mark{ font-size:14px; }
.contrast .row{ padding:17px 0; border-top:1px solid var(--line); font-size:15.5px; color:var(--muted); }
.contrast .row:first-of-type{ border-top:none; }
@media (max-width:760px){ .contrast{ grid-template-columns:1fr; } }

/* ---------- outcomes ---------- */
.outcomes{ display:grid; grid-template-columns:repeat(2,1fr); gap:36px 50px; }
.outcome b{ font-family:'Fraunces',serif; font-weight:500; display:block; font-size:19px; margin-bottom:9px; color:var(--ink); }
.outcome p{ margin:0; color:var(--muted); font-size:15.5px; }
@media (max-width:700px){ .outcomes{ grid-template-columns:1fr; } }

/* ---------- about ---------- */
.about{ display:grid; grid-template-columns:220px 1fr; gap:44px; align-items:start; }
.about .portrait{ width:100%; aspect-ratio:1; border-radius:2px; overflow:hidden; background:var(--bg-alt); border:1px solid var(--line); filter:grayscale(0.15) contrast(1.03); }
.about .portrait img{ width:100%; height:100%; object-fit:cover; display:block; }
.about h3{ font-size:23px; margin-bottom:5px; font-weight:500; }
.about .role{ color:var(--accent); font-size:13.5px; margin-bottom:20px; letter-spacing:0.04em; text-transform:uppercase; }
.about p{ color:var(--muted); font-size:16.5px; max-width:62ch; }
@media (max-width:700px){ .about{ grid-template-columns:1fr; } .about .portrait{ max-width:160px; } }

/* ---------- pricing ---------- */
/* Grid auto-fits any number of product cards — duplicate a .price-card
   block to add a new product (guide, program, coaching) later; no CSS changes needed. */
.pricing{ display:grid; grid-template-columns:repeat(auto-fit, minmax(300px, 1fr)); gap:1px; background:var(--line); border:1px solid var(--line); }
.price-card{ padding:44px 40px; background:var(--bg); display:flex; flex-direction:column; }
.price-card.featured{ background:var(--bg-alt); }
.price-tag{ font-size:12.5px; color:var(--muted); font-weight:600; text-transform:uppercase; letter-spacing:0.1em; margin-bottom:20px; }
.price-card.featured .price-tag{ color:var(--accent); }
.price-amount{ font-family:'Fraunces',serif; font-size:42px; font-weight:500; margin-bottom:6px; color:var(--ink); }
.price-amount sup{ font-size:19px; top:-14px; }
.price-note{ color:var(--muted); font-size:14px; margin-bottom:28px; }
.price-footnote{ font-size:12.5px; color:var(--muted); margin-top:14px; text-align:center; }
.price-list{ list-style:none; margin:0 0 32px; padding:0; flex:1; }
.price-list li{ padding:13px 0; border-top:1px solid var(--line); font-size:14.5px; color:var(--muted); }
.price-list li:first-child{ border-top:none; }
.price-list li b{ color:var(--ink); font-weight:500; }
.price-card .btn{ width:100%; }
@media (max-width:760px){ .pricing{ grid-template-columns:1fr; } }

/* ---------- faq ---------- */
.faq{ max-width:820px; }
.faq-item{ border-top:1px solid var(--line); padding:28px 0; }
.faq-item:last-child{ border-bottom:1px solid var(--line); }
.faq-item h3{ font-size:17.5px; margin-bottom:11px; font-weight:500; font-family:'Fraunces',serif; }
.faq-item p{ color:var(--muted); margin:0; font-size:15.5px; max-width:66ch; }

/* ---------- final cta ---------- */
.final-cta{ text-align:center; padding:130px 0; }
.final-cta h2{ font-size:38px; max-width:20ch; margin:0 auto 22px; font-weight:500; }
.final-cta p{ color:var(--muted); font-size:17px; margin:0 auto 40px; max-width:50ch; }
.final-cta .hero-ctas{ justify-content:center; }

/* ---------- footer ---------- */
footer{ padding:44px 0; border-top:1px solid var(--line); }
footer .wrap{ display:flex; justify-content:space-between; align-items:center; flex-wrap:wrap; gap:16px; font-size:13px; color:var(--muted); }
footer a{ text-decoration:none; color:var(--muted); }
footer a:hover{ color:var(--accent); }
.foot-links{ display:flex; gap:22px; flex-wrap:wrap; }
.foot-links a{ margin-left:4px; }

.hero-ctas{ display:flex; gap:14px; flex-wrap:wrap; align-items:center; justify-content:center; }